44
Counties Served
One statewide public media network connecting communities across Idaho.
Sponsorship Opportunities
Multimedia Campaigns to Connect Your Brand to Idaho
Reach with credibility. Visibility with purpose.
Idaho Public Television connects businesses and organizations with people across the Gem State through trusted programming, powerful storytelling and meaningful community engagement.
Sponsorship signals that you invest in a local, independent sources for Idaho stories. Use a multiplatform strategy to extend audience reach and reinforce message frequency.
Idaho Is Watching
Idaho Public Television is uniquely positioned to connect organizations with audiences throughout the state — from our largest communities to some of Idaho's most rural places.
98.8%
Of Idaho Households Within Our Broadcast Reach
Our statewide infrastructure delivers educational, informational and cultural programming across the Gem State.
830,000
Unique Viewers
Nearly 830,000 unique viewers engage with Idaho Public Television each month.
7.3 Million
Monthly Views
Idahoans aren't just finding IdahoPTV on traditional television. They're watching and engaging across an expanding collection of broadcast and digital platforms.
One Partnership. Multiple Ways to Reach Idaho.
Today's IdahoPTV audience watches wherever and whenever it works for them. A customized sponsorship campaign can combine traditional television with streaming, digital, email and community engagement — giving your organization multiple opportunities to connect with Idahoans.
Television
:15 and :30 second messaging to a dedicated audience of Idahoans
Streaming Video
:15 and :30 second pre-roll opportunities
Digital
Opportunities may include display banners, digital retargeting, geofencing and digital content curation
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YouTube & Social Video
As video dominates social media, IdahoPTV has found opportunities to reach the right audience on the right platform
Email & Newsletters
Display banners in our bi-monthly newsletter and special eblasts
Events
Networking opportunities for sponsors at community celebrations, film screenings and educational forums
Idaho Original Productions
Put Your Organization Behind the Stories That Define Idaho
Some partnerships do more than place a message around programming. They help make the programming possible.
Production underwriting connects your organization directly with the stories IdahoPTV preserves and shares — our landscapes, communities, history, people, economy, education and culture.
Outdoor Idaho
Exploring the landscapes, people and issues that define the Gem State.
Idaho Experience
Preserving the people, places and history that have shaped Idaho.
Science Trek
Helping Idaho children discover science and understand the world around them.
Idaho Reports
Providing thoughtful, nonpartisan coverage of Idaho government and public policy.
Idaho Jobs Explained
Connecting Idahoans with the careers, industries and opportunities shaping our state's future.
createid
Celebrating Idaho's makers, artists and creative communities.
Conversations from the Sun Valley Writers' Conference
Bringing audiences thoughtful conversations with acclaimed writers, thinkers and storytellers.
Idaho In Session
Connecting Idahoans with legislative proceedings and public affairs.
Why Public Media?
Trust Changes the Way Your Message Is Received.
Your organization has countless places to advertise. There are far fewer places where your message can appear in an environment audiences already associate with quality, education, credibility and public service.
72%
of public television viewers say PBS sponsor messages are different and better than advertising on commercial networks and streaming services.
71%
believe PBS sponsors demonstrate a commitment to quality and excellence.
63%
say PBS sponsor messages are easier to remember because there are fewer messages than on commercial television or streaming services.
Source: Kantar SGPTV, U.S. Video Audience Insights, 2023.
Hear From Our Corporate Partners
Discover why organizations choose to partner with Idaho Public Television and how their support connects them with communities across Idaho.
How Sponsorship Works
- Unique messaging to an engaged audience based on your needs
- Messaging cuts through the clutter, garnering engagement from the right audience
- Audience members act on the built trust of partnership
Your Audience Is Here.
We're here to help you reach your marketing goals. Connect with us to amplify your marketing message across our multiplatform ecosystem of:
